Marketing & Sales
mobi |eng | 2013-09-09 | Author:Jonathan Berman

Two years later, they came to us and said, “Are you still interested?” By then, we had partnered with [Malaysian agribusiness] Wilmar, who were already in the plantation business. Wilmar ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2014-04-25 | Author:Kerry Szymanski

Love Note: Inspire customers to talk about your brand with refer-a-friend programs, where they are rewarded with discounts, free upgrades or other promotions. Friends and Family Discount You can also ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2003-01-01 | Author:Harry Beckwith [Beckwith, Harry]

The growing belief that Google has become the world’s cleanest, fastest, and best search engine was supported by the Wall Street Journal’s well-regarded technology columnist, Walter Mossberg, in his March ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2015-04-12 | Author:Ari Galper

Chapter 14 Hidden Sales Pressure: Seven Ways To Make It Go Away · Stop carrying the burden of driving the sales process forward. Try to engage potential clients based on ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2014-04-29 | Author:Mike Schultz & John E. Doerr

“If we partner with marketing, we will increase quality leads and generate them faster.” “If we cold-call more, we will increase quality leads and generate them faster.” “If we outsource ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2013-03-05 | Author:Brian Solis [Solis, Brian]

CHAPTER 11 [IMPROVING THE UMOT TO OPTIMIZE THE ZMOT] TOTAL RECALL SORRY, WE’RE CLOSED THE JOURNEY OF BUSINESS TRANSFORMATION MEET THE NEW GENERATION OF CUSTOMERS . . . GENERATION C ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2014-03-10 | Author:Andrea Coville

* * * Marketing, when you boil everything down, is really pretty simple: you figure out who you want to sell to and then you determine the best way to ...
( Category: Skills December 2,2017 )
mobi |eng | 2015-07-16 | Author:Robert H Gass & John S Seiter

One-Sided versus Two-Sided Messages: Both Sides Now In the previous section, we saw that either supportive or inoculation treatments can be effective at making people resistant to persuasion. With that ...
( Category: Performing Arts December 2,2017 )
mobi |eng | 2011-11-29 | Author:Daniel Priestley [Priestley, Daniel]

HALFWAY POINT How are you going with “the hidden theme”? You are halfway through this book, have you got it yet? Here’s a hint from Victor Frankl’s book, Man’s Search ...
( Category: Small Business & Entrepreneurship December 2,2017 )
mobi |eng | 2012-05-03 | Author:Michael Dalton Johnson

The exponential acceleration of technology gives you new ways of marketing your service or product. Because of the rapid advance of technology, your marketing plan may be obsolete in six ...
( Category: Management & Leadership December 2,2017 )
mobi |eng | 2013-01-05 | Author:Ken Wax

“We’re in No Rush” “Well, we’re in no rush about this. Maybe later this year, or next.” Procrastinating is a very popular option -- especially when it comes to tech ...
( Category: Marketing & Sales December 2,2017 )
mobi, epub |eng | 2009-08-25 | Author:Jose Luis Riesco

Tell the business owner that you’d like to trade an equal dollar amount of gift certificates for the amount of service you need. Be sure to stress that you seek ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2012-01-02 | Author:Alex L. Goldfayn

part three Consumer Insights six * * * Your Customers You think you know your customers. Nearly all consumer electronics makers do. The fact is, there’s a range of customer ...
( Category: Skills December 2,2017 )
mobi |eng | 2010-10-15 | Author:Bill Schley [Schley, Bill]

Remember the Rules that Govern DSIs I. The Official DSI Definition: The DSI is your value proposition reduced to one ultimate advantage—the one item your customers would choose if they ...
( Category: Management & Leadership December 2,2017 )
mobi |eng | 2012-12-23 | Author:Dr. Treat Preston [Preston, Dr. Treat]

Be sure your website looks professional. People will get turned off and leave if they see a lot of spelling and grammatical mistakes. You don't want any broken graphics or ...
( Category: Marketing & Sales December 2,2017 )